Donetto
Donetto creates an elevated dining experience while maintaining a neighborhood feel, featuring seasonally inspired house-made pastas, small plates and pizzas. The idea of traditional Italian dining with a strong graphic presence helped me create the visual identity for the popular restaurant.
Project Branding / Visual Identity
“Donetto has exploded onto the Atlanta restaurant scene with its offerings of cuisine inspired by Italy’s Tuscan region..”
— Huffington Post
Overview
Creating an intuitive visual identity, by bringing together a multitude of elements to live harmoniously as a unique restaurant brand.
Mixing classic Italian imagery and modern design aesthetics really helped develop how the restaurant was received.
“Mangiare per vivere e non vivere per mangiare.”
Eat to live, don’t live to eat
One key aspect to the design was defining a clear appreciation for the food, using all the designed elements in creative ways made this feel warm and intentional.
